
Portraits
19 Aug 2025
González Byass, in it for the long term
200 years of history (or almost), 1,969 hectares of vines and a presence in every corner of the globe… Gonzalez Byass is probably the most famous Spanish wine group in the world. What are the secrets of its success? Definitely the expertise built up over the years, but perhaps also a trace of humility and pragmatism.